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LEGO Ideas Community Dissected
How does LEGO, a timeless world-building tool, activate community members to lead the development of niche custom sets?
1 min read


Where should Community live in an organization?
I have invited some of the brightest community professionals to discuss where a community should live in an organization and why.
7 min read


Shift to Community-Led Marketing.
My community story began at a founder-led company with a strong mission and an even stronger story.
2 min read

Mural Community Dissected
How does Mural, a collaborative whiteboard software tool, help and grow their community of customers?
1 min read


The Community-led School That Wasn’t
I recently had a fascinating conversation with fellow community builder Derrick Chiu. He shared that a few months ago, he joined a...
2 min read

Notion Community Dissected
What's the secret behind Notions seemingly overnight success? Many would argue it's their community-led approach.
1 min read


The Whats, Whys, and Hows of Community Consulting
Author's note: This article was first published in my newsletter, By the Fireside. Sign up for my mailing list and be the first to hear...
4 min read


Video Case Study: The Heartbeat Customer Community
Get a tour of the Heartbeat Customer Community.
1 min read


3 More Myths About Building a Brand Community
A few months ago, I wrote an article called 7 Myths About Building a Brand Community. Many people make assumptions about communities,...
2 min read


Move Your Community Off Slack or Facebook
One of the most common questions I get, especially from brand managers and thought leaders who are new to the community-building journey,...
3 min read


How Communities Solve Problems Differently
I was groomed in the world of commerce before I made the jump to the community space. Community was viewed as a marketing tool, a part of...
3 min read


Yurii Lazaruk on Focusing on Your Community’s 20%
Hello and welcome to Community Tea, a series where I dive deep into all aspects of community building with community professionals across...
6 min read

Katherine Morillo on Learning From Your F*ckups
I sat down with Katherine to talk about all things community and I was surprised and delighted by the twists and turns in our conversation.
5 min read


Video Case Study: Archer Springs Community
This is a tour of the Archer Springs Community I created for the Nine Arches board game.
1 min read


Is it a cult, or a community?
Years ago, I was sitting with Father Ganz, a Jesuit priest, who was explaining the different types of love to me. He said that there is a...
4 min read


Taylor Harrington on Sharing the Magic of Community
Hello and welcome to Community Tea, a new series where I dive deep into all aspects of community building with community professionals...
4 min read


Host a Focus Group Before Launching
Learn how to leverage focus groups to refine your community strategy and enhance member engagement.
2 min read

Circle, Heartbeat, or Disco: Choose Your Community Platform.
A detailed comparison of the features between all-in-one community platforms: Circle, Heartbeat, and Mighty Networks
9 min read


Web3 + Community: A Dumbed-down Guide for Dummies
How Web3 is transforming online communities with decentralized engagement models and new ownership structures.
3 min read

4 Competence Stages for Onboarding Members.
Discover best practices for onboarding new members and creating a seamless community experience.
3 min read
A Blog About Community Building
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